Hi-Fi Rush Devs Saved From Microsoft, But Their New Parent Company Is Going All-In on AI

From Heartbreak to Hope… and Now, Apprehension

The gaming world experienced a collective shockwave in May 2024 when Microsoft announced it was shuttering several studios, including the critically acclaimed Tango Gameworks. The creators of the breakout hit ‘Hi-Fi Rush’ were, inexplicably, being shut down. The decision was met with widespread anger and confusion from fans and developers alike. For a few months, it seemed like one of the industry’s most creative and vibrant studios was gone for good. Then, in a stunning twist, a hero emerged.

In August 2024, Krafton, the South Korean publishing giant behind the global phenomenon ‘PUBG: Battlegrounds,’ swooped in and acquired Tango Gameworks from Microsoft, saving the studio from dissolution. It was the good news story of the year. The talented team was safe, and they even got to keep the rights to the ‘Hi-Fi Rush’ IP. But just as the celebration was hitting its peak, a new, more complicated chapter began.

A person holding a video game controller with intense focus, their face illuminated by the colorful glow of the screen, representing the passion of gamers.

A New Lease on Life and a New Mission

The acquisition was a clean rescue. Krafton not only saved the studio but also re-hired its developers and gave them the freedom to continue their work. Tango Gameworks has since re-established itself as an independent studio under the Krafton umbrella, launching a new website in June 2025 with a refreshed brand identity. Their new mission? To create games with a “hand-made” feel, emphasizing their vision of a “creative workshop.” They’re already hiring for a new, unannounced action game, signaling that the creative spark is very much alive.

The deal allows Tango to continue developing the ‘Hi-Fi Rush’ IP, meaning a sequel is now a real possibility. However, the rights to their previous games, ‘The Evil Within’ and ‘Ghostwire: Tokyo,’ remain with Microsoft. It was the perfect second act… until the other shoe dropped.

The ‘AI-First’ Declaration Raises Eyebrows

Just as Tango was celebrating its new beginning, its new parent company, Krafton, made a bold and controversial declaration: it is now an “AI-First” company. This announcement sent a wave of concern through the community that had just finished celebrating the studio’s rescue. Krafton’s stated goal is to “lead AI innovation across the entire games industry,” using artificial intelligence to streamline the development process and create new gameplay experiences.

This has left fans with a complicated feeling. On one hand, Tango Gameworks is safe. On the other, the studio celebrated for its unique, human-led creativity is now owned by a publisher that is publicly prioritizing AI. For a game like ‘Hi-Fi Rush,’ whose charm is built on its distinctive art style, impeccable rhythm, and handcrafted personality, the idea of AI-driven development feels antithetical. The fear is that the very thing that made the studio special could be compromised by its new corporate parent’s philosophy.

The Good NewsThe Worrisome News
Tango Gameworks was saved from closure by Krafton.Krafton has declared itself an “AI-First” company.
The studio retained the rights to the ‘Hi-Fi Rush’ IP.The “AI-First” approach could clash with Tango’s “hand-made” creative ethos.
The development team was re-hired and is working on a new game.Fans worry about the potential impact on the creative freedom of the studio.
A ‘Hi-Fi Rush 2’ is now a real possibility.Microsoft still owns the rights to ‘The Evil Within’ and ‘Ghostwire: Tokyo’.

A futuristic gaming setup with neon blue and purple lights, representing the intersection of technology and gaming creativity.

A Rescue with a Hidden Cost?

This story has become a fascinating case study in the modern games industry. Is the use of AI in development an innovative tool that can help talented creators, or is it a corporate mandate that will stifle the very creativity it claims to support? Tango Gameworks now finds itself at the center of this debate. The studio that was almost a casualty of corporate restructuring has been saved, only to be placed under the banner of a new, potentially disruptive philosophy.

Only time will tell how this plays out. Fans are hopeful that Krafton will recognize the unique talent it has acquired and allow Tango the creative freedom to continue making the kind of games that earned them a passionate global fanbase. For now, we celebrate that the band is still together, but we watch with bated breath to see who’s really calling the tune.

A bright red neon sign that says 'GAME OVER' against a dark brick wall, ironically symbolizing the studio's near-closure and subsequent revival.

Conclusion

The saga of Tango Gameworks is a perfect snapshot of the highs and lows of the video game industry. It’s a story of corporate decisions, fan passion, unexpected rescues, and the ever-present debate over the role of technology in art. We are thrilled that the studio is back and working on new projects. But as they move forward under their new ‘AI-First’ parent, the whole world will be watching to see if this rescue came with strings attached.

Frequently Asked Questions

What happened to Tango Gameworks?

In May 2024, Microsoft announced it was closing Tango Gameworks. However, in August 2024, the studio and the ‘Hi-Fi Rush’ IP were acquired by Krafton, the publisher of PUBG, saving the studio from being shut down.

Who is the new owner of Tango Gameworks?

The studio is now owned by Krafton, a South Korean video game company best known for publishing ‘PUBG: Battlegrounds’.

What does Krafton’s “AI-First” policy mean?

Krafton has stated its intention to heavily incorporate artificial intelligence into its game development process to streamline production and foster innovation. This has raised concerns among fans about the potential impact on the creative process.

Can Tango Gameworks still make a sequel to Hi-Fi Rush?

Yes. As part of the acquisition, Krafton secured the rights to the ‘Hi-Fi Rush’ intellectual property, giving Tango the green light to develop future games in the series.

Does Tango Gameworks still own The Evil Within and Ghostwire: Tokyo?

No, the rights to those two IPs were not part of the deal and remain with Microsoft and Bethesda.

Is Tango Gameworks working on a new game?

Yes, the studio has relaunched its website and is actively hiring for an unannounced action game, confirming that a new project is in development.

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