- The Biggest PC Gaming Sale of the Year Returns
- Steam Awards Voting Opens Simultaneously
- What to Expect from Winter Sale Discounts
- How Valve Moved Sales Around in 2025
- Steam Deck Deals and Hardware Discounts
- How to Maximize Your Winter Sale Spending
- The Refund Safety Net
- Frequently Asked Questions
- The Annual Tradition Continues
The Biggest PC Gaming Sale of the Year Returns
Valve confirmed the Steam Winter Sale 2025 launches December 18 at 10:00 AM Pacific Time and runs through January 5, 2026 at the same time. That’s 18 days of deep discounts on thousands of PC games, coinciding perfectly with holiday shopping and New Year gaming resolutions. The Winter Sale is consistently Steam’s largest annual event, featuring bigger discounts, more participating games, and higher traffic than any other sale period including the Summer Sale.
This year’s sale comes just three weeks after Steam’s first-ever Black Friday Sale, which ran November 24 through December 1. That promotional shift happened because Valve moved the traditional Autumn Sale from late November to late September, creating a gap in the holiday shopping window that Black Friday filled. The Winter Sale marks the final major discount event of 2025 and the first big sale of 2026, positioning it as the ultimate opportunity to stock your library before another year of releases begins.
Unlike the week-long Black Friday Sale or the themed festivals Steam runs throughout the year, the Winter Sale spans nearly three weeks and includes virtually every game on the platform that publishers are willing to discount. Whether you’re hunting AAA blockbusters, indie darlings, early access experiments, or decade-old classics, the Winter Sale has you covered. And unlike physical retail where stock runs out, digital games never sell out. You just need to decide what fits your budget.
Steam Awards Voting Opens Simultaneously
The Winter Sale coincides with the second phase of the Steam Awards 2025. Nomination voting closed December 1, and Valve will announce the finalists for all 11 categories when the Winter Sale begins December 18. From that point through January 3, Steam users can vote for winners in categories like Game of the Year, Best Soundtrack, Most Innovative Gameplay, Better with Friends, and the infamous Labor of Love award for games receiving long-term support years after release.
Participating in Steam Awards voting earns you the Steam Awards Nomination Committee badge, which upgrades through four levels by completing voting tasks and engaging with the event. Past years have included trading cards, Point Shop rewards, and festive activities tied to the Winter Sale that give players reasons to browse beyond just buying games. Expect similar community features this year, encouraging daily check-ins to complete your discovery queue and rack up free cosmetics.
The Steam Awards have become a major part of PC gaming culture, celebrating titles that resonated with players rather than just critics. Previous Labor of Love winners include No Man’s Sky, Deep Rock Galactic, and Cyberpunk 2077, games that transformed through years of post-launch updates. This year’s nominees will reflect what actually captured attention in 2025, whether that’s massive AAA releases or surprise indie hits nobody saw coming.
Steam Awards 2025 Categories
- Game of the Year – The best overall game released in the eligibility window
- Best Soundtrack – Games with exceptional music and audio design
- Most Innovative Gameplay – Titles introducing new mechanics or creative ideas
- Better with Friends – Multiplayer and co-op experiences that shine socially
- Outstanding Story-Rich Game – Narrative-focused titles with compelling storytelling
- Best Game You Suck At – Challenging games players love despite struggling
- Outstanding Visual Style – Artistic achievement and memorable aesthetics
- Labor of Love – Older games receiving meaningful long-term support
- Sit Back and Relax – Cozy, low-stress gaming experiences
- Best Game on Steam Deck – Titles optimized for Valve’s handheld
- Best Sim Game – Simulation titles across all subgenres
What to Expect from Winter Sale Discounts
Steam Winter Sales traditionally feature the deepest discounts of the year, often matching or beating Black Friday prices on most titles. AAA games from 2025 typically see 20-40 percent discounts if they launched more than a few months ago, while older blockbusters from 2024 and earlier can hit 50-75 percent off. Indie games frequently go 30-60 percent off regardless of age, and classics from the 2010s or earlier often reach 80-90 percent discounts.
Based on previous Winter Sales, expect major 2025 releases like Dragon Age: The Veilguard, Stalker 2: Heart of Chornobyl, and Silent Hill 2 to see their first significant discounts. Games that launched earlier in the year like Helldivers 2 and Final Fantasy 7: Rebirth will likely hit historical low prices. And evergreen titles like The Witcher 3, Red Dead Redemption 2, and Grand Theft Auto V reliably drop to absurdly low prices during Winter Sales, making them perfect impulse purchases for anyone who hasn’t played them yet.
The Winter Sale also features Flash Deals on the front page showcasing rotating highlights, though unlike Steam Sales from the 2010s, prices remain consistent throughout the entire sale period. You don’t need to check back every few hours hoping your wishlist item gets a deeper discount. If it’s 50 percent off on December 18, it stays 50 percent off through January 5. That removes the FOMO anxiety older Steam Sales created while letting you shop at your own pace.
How Valve Moved Sales Around in 2025
The 2025 sale schedule looked dramatically different from previous years. Valve shifted the Autumn Sale from late November to late September, running it September 29 through October 6. That created an unprecedented two-month gap between the Autumn Sale and Winter Sale, compared to previous years when just two weeks separated them. The shift responded to community feedback that major sales were too close together, causing discount fatigue and making individual events feel less special.
To fill the late November gap, Valve introduced the first-ever standalone Black Friday Sale from November 24 through December 1. While smaller in scope than seasonal sales, the Black Friday event offered legitimate discounts comparable to what you’d find during major sale periods. This new structure spreads sales more evenly across the year, giving players multiple opportunities to catch deals without the overwhelming back-to-back promotions that defined late 2024.
The Winter Sale remains untouched by these changes, maintaining its traditional mid-December launch and early January conclusion. It’s still the biggest sale event of the year measured by participating titles, total revenue, and player engagement. Valve understands the Winter Sale is an institution, a PC gaming holiday tradition where players spend gift cards, blow end-of-year bonuses, and stock libraries for the coming months. Messing with that formula would be commercial suicide.
Steam Deck Deals and Hardware Discounts
Past Winter Sales have included discounts on Steam Deck hardware alongside game deals. The Black Friday Sale featured 20 percent off the Steam Deck LCD 256GB model, reducing it from typical pricing to more accessible levels. Whether Valve repeats hardware discounts during the Winter Sale remains unconfirmed, but precedent suggests the OLED models might see their first promotional pricing if Valve wants to move units during the holiday season.
Steam Deck compatibility has become a major consideration for PC gamers building libraries. Valve added “Best Game on Steam Deck” as a Steam Awards category this year, acknowledging how important the handheld has become to the platform ecosystem. Games verified for Steam Deck or rated Playable with minor issues receive special badges on store pages, helping buyers identify titles that work great on the go versus those requiring keyboard and mouse.
If you’re shopping for Steam Deck games specifically, the Winter Sale is perfect timing. Valve’s handheld excels at indie games, retro titles, and anything turn-based or pausable that doesn’t demand precise twitch aiming. Discounted roguelikes, cozy sims, tactical RPGs, and visual novels are Steam Deck gold. Watch for the green verification checkmark and grab everything on your wishlist that runs great on the device.
How to Maximize Your Winter Sale Spending
First rule: Use your wishlist. Steam notifies you when wishlisted games go on sale, and the Winter Sale homepage highlights discounted items from your list. Adding games to your wishlist throughout the year ensures you don’t miss deals when major sales hit. You can also set email notifications for specific titles if you want alerts the moment discounts drop.
Second, check historical pricing on sites like SteamDB or IsThereAnyDeal before purchasing. Just because something is 50 percent off doesn’t mean it’s a good deal if it regularly hits 75 percent off during sales. Historical price tracking shows you whether the current discount is genuinely the best you’ll see or if waiting for the next sale might save more. For patient gamers, historical lows matter more than flashy discount percentages.
Third, consider bundles and complete editions. Publishers often discount bundle packages more aggressively than base games alone. If you’re buying a game with multiple DLC packs, check whether a Complete Edition or Game of the Year version offers better value than purchasing content piecemeal. Steam’s cart system shows bundle discounts clearly, applying additional savings when you buy related items together.
The Refund Safety Net
Steam’s refund policy provides crucial protection during sales when impulse buying runs rampant. Any game purchased can be refunded within 14 days as long as you’ve played less than 2 hours. That policy applies fully during sale periods, letting you try games risk-free and return anything that doesn’t click. Just don’t abuse the system by buying, playing for 1.5 hours, and refunding repeatedly or Valve may flag your account.
The refund window lets you experiment with genres outside your comfort zone without financial commitment. Always wanted to try a grand strategy game but worried you’ll bounce off the complexity? Buy it during the Winter Sale, give it 90 minutes, and refund if it’s not for you. That flexibility makes sales perfect for exploration rather than just buying sequels and comfort-zone titles you already know you’ll enjoy.
One caveat: Refund processing can take 3-7 days depending on payment method. If you’re buying dozens of games during the Winter Sale and refunding half of them, that money sits in limbo until Valve processes returns. Plan your spending accordingly rather than assuming instant refunds let you recycle the same $50 endlessly throughout the sale period.
Frequently Asked Questions
When does the Steam Winter Sale 2025 start?
December 18, 2025 at 10:00 AM Pacific Time (1:00 PM Eastern, 6:00 PM GMT). The sale runs through January 5, 2026 at the same time, lasting 18 full days.
Do Steam sale prices change during the event?
No, prices remain constant throughout the entire sale. If a game is 50 percent off on December 18, it stays 50 percent off through January 5. You don’t need to check back daily for better deals.
When do Steam Awards winners get announced?
Winners are revealed when the Winter Sale ends on January 3, 2026. Voting on finalists runs from December 18 through January 3, coinciding with the sale period.
Can I refund games bought during the Winter Sale?
Yes, Steam’s standard refund policy applies: return any game within 14 days of purchase if you’ve played less than 2 hours. This works during all sale periods.
Will Steam Deck hardware be discounted?
Not confirmed yet. The Black Friday Sale included 20 percent off the LCD 256GB model, so Winter Sale hardware deals are possible but not guaranteed.
How do I know if a game is at its lowest price ever?
Use price tracking sites like SteamDB or IsThereAnyDeal to check historical pricing. They show all-time lows and price history graphs so you know whether the current discount is genuinely the best available.
Do prices differ between regions?
Yes, Steam uses regional pricing. Discounts appear in your local currency at prices Valve and publishers set for your region. Using VPNs to access cheaper regions violates Steam’s terms of service and can get your account banned.
Can I gift games bought during the sale?
Absolutely. Steam’s gifting system works normally during sales. You can purchase discounted games and send them to friends, making the Winter Sale perfect for holiday gifting.
The Annual Tradition Continues
The Steam Winter Sale has evolved from simple storefront discount event into a full-blown PC gaming holiday. It’s when players empty wishlists, catch up on backlog guilt purchases, and stock libraries for the coming year. The Steam Awards add community celebration beyond just commerce, letting players recognize games that defined their year rather than just buying what’s cheap.
Eighteen days is plenty of time to browse, research, and make informed purchases rather than panic-buying during limited-time flash deals. The extended duration means you can wait for your next paycheck, check reviews, watch gameplay videos, and ask friends for recommendations before committing. Sales used to create urgency through artificial scarcity. Modern Steam sales respect that you need time to make smart decisions with your gaming budget.
Whether you’re a patient gamer who only buys during sales, a collector who can’t resist a good deal, or someone shopping for holiday gifts, the Winter Sale 2025 delivers. Set up your wishlist now, check historical prices on your must-haves, save some budget for impulse discoveries, and prepare for December 18. The biggest PC gaming sale of the year is almost here, and your backlog is about to get significantly longer.